YBR launches Women in Finance initiative


Yellow Brick Road Group (YBR) is launching Women in Finance group and lunch to coincide with International Women's Day.
The initiative was conceived by YBR New South Wales state manager, Helen Shao, who said the purpose was to provide a support system for women in the finance industry.
"Finance is a challenging industry and many of these women have the added challenge of also being small business operators working in a male-dominated space," Shao said.
"Those combined challenges can leave many women feeling very alone."
YBR group executive chairman, Mark Bouris, said there was an increase in the number of women joining the network, notably since the acquisition of Vow Financial 18 months ago, adding that women who worked in YBR were business savvy operators.
"However, finance has traditionally been a male dominated career and due to this these women face additional challenges. We want to see that change," Bouris said.
"Women have a natural ability to connect and empathise with their clients and this makes them excellent advisers and mortgage brokers," Mr Bouris said.
The Women in Financial group executive committee includes YBR Earlwood brand principal, Effie Nicol as president, Shao as vice president, YBR West Ryde's Nora Edmekdjian as Treasurer, and YBR Bondi wealth manager, Zoi Mina, as secretary.
The lunch includes Bouris, and MFAA chief executive, Siobhan Hayden as two keynote speakers.
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