Colonial First’s RoA enhancements increase adviser usage

CFS RoA advisers

22 November 2016
| By Oksana Patron |
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Colonial First State (CFS) saw a jump of 10 per cent in usage by advisers of its enhanced record of advice (ROA) functionality which was launched six months earlier.

According to CFS, the growth in usage could be explained by the fact that new enhancements enabled advisers to generate an ROA on the same day, in most cases in 30 minutes, rather than having to wait overnight.

Also, advisers could now create one investment portfolio and apply it to many clients, while detailing a RoA for each, and leave the transactions pending before submitting a bulk switch and the changes would be automatically applied.

Colonial's general manager distribution, Matt Harrison, said that advisers were constantly looking for implementing ‘well-researched investment ideas' and that a new functionality came as catalyst for its automated ROA facility, which was originally introduced a few years ago.

"Our commitment to delivering sustainable solutions through ongoing investment meant we enhanced this even further six months ago by giving advisers the ability to generate ROAs for their clients and leave the transactions pending before submitting bulk model switches in FirstNet adviser," he said.

"Efficient solutions are at the core of enabling advisers to spend more face-to-face time with their clients and we remain committed to working with advisers to continually enhance this offering across our platforms."

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