Choosing the BDM of the Year

business development manager financial advisers

5 May 2004
| By Julie Bennett |

ChoosingtheMoney Management/Tribeca Communications Business Development Manager (BDM) of the Year is, as it was last year, a task fraught with difficulty.

Following a call for nominations, literally hundreds of industry participants put forward the names of BDMs from all walks of life. Those who made the final top 10 were BDMs who were nominated by a number of discrete individuals.

The names of these finalists were published in several issues ofMoney Management. Advisers were invited to vote for the BDM they considered most worthy of the title BDM of the Year in the areas of technical skill, product knowledge, practice development and adviser relations, and to rate that BDM’s skills on a scale of one to five, with five representing the highest score and one the lowest.

Money Managementwas, once again, inundated with voting forms and all were checked to ensure that only financial advisers voted.

The number of votes received by each candidate was then tallied and their aggregate score calculated. At this point, there was a clear leader in terms of number of votes who had also scored over 90 per cent. However, there were several other candidates, who, while not receiving the same quantity of votes, also scored over 90 per cent.

Deciding the 2004 BDM of the Year was clearly going to be a challenge.

Money Managementphoned each of the finalists in contention for one of the top three spots and profiled their achievements in the industry, then forwarded the information, along with their scores and number of votes received, to the judging panel.

Each panelist individually assessed the final contenders and voted on who should take out the award and second and third places. The final winner was decided by consensus.

Money Managementand Tribeca Communications would like to thank everybody who nominated and voted for the BDMs for their overwhelming interest in the BDM of the Year Award. We would also like to thank the members of our panel for their commitment to a difficult task.

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