Bell Direct appoints SMSF administrator

SMSF smsf essentials SMSFs investment trends financial services industry

11 February 2014
| By Staff |
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Specialist self-managed super fund (SMSF) administrator SuperGuardian has been appointed by online broker Bell Direct to manage its integrated SMSF solution. 

SuperGuardian will offer up-to-date compliance reports and portfolio performance information, available online every day. 

"Over the past few years we have seen an increased interest in SMSFs by our clients as they move to take complete control of their super savings and design their own portfolios," Bell Direct head Arnie Selvarajah said. 

"We are keen to attract more of the SMSF market and in response to this demand we partnered with leading firms across the financial services industry to launch a complete SMSF service -- with investment opportunities across all asset classes." 

SuperGuardian CEO Olivia Long said the development is exciting and comes as recent Investment Trends research showed 81 per cent of SMSFs have an online share trading account.  

"For $1350 per annum SMSF investors can now get their accounting, an audit and tax return done." 

SuperGuardian's appointment comes as Bell Direct's associated company Bell Potter moved a large portion of its SMSF client base to the administrator early in 2013.

Originally published by SMSF Essentials.

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