Cromwell rebranded Cromwell Property Group

2 February 2011
| By Ashleigh McIntyre |

Cromwell Group has announced that it will now be known as Cromwell Property Group, in order to more clearly reflect the nature of the business.

The group stated that the move was part of a company-wide brand revitalisation aimed at “creating a consistent and recognisable brand platform in preparation for future growth”.

A company spokesman said that Cromwell had received feedback over the years that the name of the group was “a little obscure”, leading to the decision to add the word ‘property’ to the name.

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