Count Financial has selected Bell Direct’s Desktop Broker as an additional online equity trading platform, which Count stated would be beneficial for its advisers managing direct equity investments.
Count Financial senior executive for research and product, Rachel Griffith, said Desktop Broker would assist the group’s ambition to provide its advisers with the best possible tools “to help them give trusted advice to clients”.
Bell Direct is partly owned by Bell Financial Group, which allowed it to leverage off the skill and experience of Bell Potter Securities’ in-house equity research team and other services, said Bell Direct chief executive Arnie Selvarajah.
