CFS Edge expands with $3bn in SMAs

20 November 2023
| By Jasmine Siljic |
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Colonial First State’s (CFS) Edge platform has added 13 separately managed accounts (SMAs) from Infinity Asset Management.

Infinity holds $3 billion in funds under management and brings its SMAs across direct Australian equities, diversified multi-sector investments and individual sector portfolios to CFS Edge.

The asset manager is the investment management business of Viridian Financial Group, which selected CFS Edge as its wealth and managed account platform last week.

Established in 2015, Viridian has more than 120 advisers, 350 staff and $7 billion in funds under administration, with offices all over Australia. Its business encompasses Viridian Advisory, Infinity Capital Solutions and Smartmove.

Bryce Quirk, CFS group executive for distribution, said Infinity’s SMAs will help service financial advisers and Viridian’s clients who seek this investment option.

“We are delighted to be a platform provider for Viridian advisers and their clients. Infinity’s SMA offering is a major part of that, and I look forward to seeing the group continue to grow its portfolios with CFS Edge,” he commented.

Piers Bolger, Infinity’s chief investment officer, was pleased to be working with CFS and its platform.

He said: “We continue to see demand for our investment offering across the market, and the ability to provide our investment solutions across multiple administration platforms allows increased flexibility to those advisers recommending our investment offer to clients.

“We are also encouraged by the innovation and commitment that CFS has demonstrated with the Edge platform along with the future investment solutions we will develop and offer through CFS as we move forward.”

The CFS Edge platform was launched earlier this year and created in collaboration with FNZ. 

It features two-way integration with financial planning software, including Iress Xplan and AdviserLogic, and plans to include other technology providers in the future.

In October, the platform also added 25 managed accounts from Atchison, Drummond and Russell Investments.

These included:

  • Four diversified portfolios and six single sector portfolios from Atchison.
  • Nine diversified portfolios from Drummond.
  • Six diversified portfolios from Russell Investments.
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