Active players challenged by ETF dominance

ETFs morningstar active management

2 July 2024
| By Laura Dew |
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The shift of assets from active managers to exchange-traded funds (ETFs) is likely to persist, according to Morningstar, and active firms are unlikely to be able to regain the lost market share.

In its latest analyst report of fund management by equity analyst Shaun Ler, the research firm said active managers are in danger of losing market share to ETF players. These ETFs are growing in popularity, thanks to diversification, lower fees, and easy accessibility. 

According to Betashares, total assets under management in Australian ETFs stand at $198.3 billion as of 31 May 2024 and saw $2 billion in net flows during May.

Morningstar said: “Since mid-2022, a relatively larger allocation of funds to cash and fixed interest ETFs, at the expense of equity and multi-asset ETFs, has reflected investor aversion to growth assets amid rising interest rates.

“This shift to ETFs from active managers will likely persist. Net outflows since early 2022 are a blow to active managers and many underperformed passive funds amid the market downturn.”

The report covered Challenger, GQG Partners, Magellan, Perpetual, Pinnacle, Platinum and Insignia, and said the relative performance of their funds will be unlikely to compete with passive players.

ETF providers also have greater ability to lower their prices in response to market demand, a factor more difficult for active managers.

“We estimate the retail and wholesale share classes for this cohort of seven firms that have, on average, delivered rather average peer-relative returns. This is unlikely enough to regain the share lost to ETFs and industry funds.

“With large passive shops using scale to lower prices to attract assets, active managers will likely need to trim pricing to counter passive competition. 

“Fee compression is likely to be most acute for mature boutiques Magellan and Platinum, given much higher fees than peers. Conversely, fees for Insignia’s asset management products are likely to compress more slowly as they are largely priced below active fund peers.”

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