Mercer Human Resources Consulting will now simply be known as Mercer, which is a move the company claims will better convey the nature of its services.
The re-brand is the result of Mercer’s progression away from sub-brands such as Mercer Global Investments and Mercer Investment Consulting to specialise in consulting, investments and outsourcing.
Mercer’s retail brand Mercer Wealth Solutions, which has a presence in both Australia and New Zealand, will remain operational.
Mercer chairman and chief executive officer Michele Burns said the decision to re-brand was made to reflect growth in the number of solutions the company now offers.
“Mercer provides a much boarder array of solutions than those for which we have traditionally been known, and our business growth is fuelled by a number of new initiatives,” she said.
The company will continue to provide consulting on issues including human capital strategies, and is confident that more clients will choose to outsource business requirements such as superannuation needs.
