Mortgage brokers excel in latest shadow shop

compliance/mortgage/chief-executive/

13 April 2007
| By Sara Rich |

Less than two months after receiving a negative shadow shopping review, mortgage brokers have fought back with a solid performance in the latest mystery shop commissioned by the Mortgage and Finance Association of Australia (MFAA).

The review focused on 104 MFAA brokers nationwide to determine compliance and customer-service levels, with the majority rating highly for customer-focus, product knowledge, honesty and integrity.

This is in contrast to the outcome of a mystery shop undertaken earlier in the year by consumer protection body Choice, which called for an improvement in the standard exhibited by mortgage brokers in regards to their advice on reverse mortgage products.

Speaking on the latest findings, MFAA chief executive Phil Naylor said it was pleasing to see the majority of MFAA brokers were meeting consumer expectations.

“The mystery shop also confirmed brokers are living up to their reputation for providing a friendly and personable service, with consumers giving high performance ratings to these soft skills,” he said.

“This is significant considering shoppers rated trust and customer focus as the most important of many factors that would influence them to use or recommend a broker in the future.”

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