Lumley Life scoops risk awards

LumleyLife has taken line honours in the inauguralMoney Management/ Dexx&r Adviser Choice Risk Awards.

Lumley narrowly beat finalists Promina (RSA) andMLCto take out the award.

The awards, a first for the risk insurance industry, were judged according to criteria determined byMoney Managementand Dexx&r in conjunction with a panel of advisers and specialists active in the risk market.

Dexx&r managing director Mark Kachor says while no one group stood head and shoulders above the rest, Lumley has had a strong suite of competitively priced products with good definitions for some time.

“Lumley has always been innovative across a wide range of products and options. They have always had a good range of definitions and are very competitively priced. They have consistently been at the better end of the market — certainly the top quartile,” he says.

As well as taking the blue ribbon for overall risk company of the year, Lumley also took out both first and second place for best trauma product with its Medical Catastrophe Silver and Critical Illness products. The group’s Disability Income Gold product took third place for best disability product, while the product it supplies toAsgard— the Asgard Death and TPD product — also came third in its category.

Howard Davy, general manager of sales and marketing with Lumley, says the group prides itself on the fact that it is a risk management specialist.

“We see ourselves as manufacturers of financial health protection,” he says. “That’s all we do — we don’t do anything else. We build our own products and we do it in conjunction with advisers who bring to the table the needs of the clients.”