International advice firm rebrands with wealth focus



Global financial advice firm Hoxton Capital Management, which has an office in Sydney, has rebranded as Hoxton Wealth.
The firm said the name change, which follows a 12-month review, will help it “reshape the wealth management landscape” by developing its financial planning proposition with technology.
It will integrate its technology and financial planning into a comprehensive solution for clients, as well as in the Hoxton Wealth app. This provides both clients and non-clients with free access to tools to visualise and manage their finances.
Another feature of the app is WealthFlow which tracks assets and investments to allow users to model their retirement and project their future wealth.
It describes itself as a young business, with the average age of its financial advisers sitting at 37 compared to an industry average of 57.
Hoxton was founded in 2018 and has offices in Sydney, Dubai, the US, UK and Europe with 300 employees, with a niche helping professionals working overseas.
Founder and managing partner Chris Ball said: “When we started up, we were heavily focusing on
pension transfers operating in a niche market, today we are a global, multi-faceted wealth management group that harnesses world-class technology alongside some of our profession’s most talented planners and figureheads.
“In the last 12 months our growth has rapidly accelerated, we have hit the $2bn AUM milestone and made four acquisitions, so far in 2024.
“We are only just getting started. We genuinely believe that we are building the foundations to become one of the world’s leading financial planning businesses, our new brand and its purpose reflects that.”
Recommended for you
ASIC has released the results of its first adviser exam to be held in 2025, with 241 candidates attempting the test.
Quarterly Wealth Data analysis has uncovered positive improvements in financial adviser numbers compared with losses in the prior corresponding period.
Holding portfolios that are too complex or personalised can be a detractor for acquirers of financial advice firms as they require too much effort to maintain post-acquisition.
As the financial advice profession continues to wait on further DBFO legislation, industry commentators have encouraged advisers to act now in driving practice efficiency.