Infocus adds 24 adviser businesses
Infocus Wealth Management has added 24 new adviser businesses to its network since merging with PATRON Financial Advice in August 2014.
Infocus group managing director, Rod Bristow said the firm's success was due to its lack of institutional alignment and ability to help advisers grow revenue, increase efficiency, and effectively manage risk, which was resonating with the market.
Bristow said the firm's business recruitment process was unique and successful adviser businesses needed more than statutory requirements, a good history and compliance records.
"It involves the Infocus group leadership team interviewing each adviser business principal before they join the group," he said.
"Any member of the leadership team has the ability to stop the recruitment process if they believe the adviser's business model, values or approach don't align with our own."
Bristow said for each recruit that has come on board, the firm has turned more than one away.
"This has completely changed the dynamic of our business, seeing advisers join the group who share our values and partnership philosophy and place great value in the technology, systems and processes available across the group to support their business," he said.
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