Infocus acquires Announcer


Infocus has acquired financial advice firm Announcer to drive further growth.
Announcer will be co-branded to be identified as part of the Infocus Group and its founder and chief executive, Andrew Rocks will report directly to Infocus managing director and chief executive, Rod Bristow, and become part of Infocus’ national leadership team.
Announcer will become the Sydney link in Infocus’ national salaried advice strategy.
“Announcer becoming part of Infocus provides us with fantastic industry thought leadership, innovation in client service and access to a holistic client service offering covering financial advice, mortgages and property advisory,” Bristow said.
Also commenting, Rocks said that Infocus’ commitment to compliance and innovation were key drivers for the decision.
“We are impressed by Infocus’ governance, systems and software including award-winning CRM and advice process management software Platformplus. This will help us with substantial efficiencies in delivering our holistic advice model,” Rocks said.
Announcer will continue to deliver its holistic service model to current and new clients and all staff will remain with the Announcer business.
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