FinaMetrica launches online advice

online advice advisory platform

3 November 2016
| By Oksana Patron |
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Investor risk tolerance profiling specialist, FinaMetrica, has launched an online advisory platform, miPlan, in partnership with a provider of financial and investment planning software, PlanPlus.

miPlan was designed to integrate current financial and investment planning software and would offer to both individual investors and the financial institutions an online advisory platform.

According to both companies, miPlan built its profiling processes around the algorithms that integrated risk tolerance, financial knowledge and experience, risk need, capacity, and investing composure.

The new platform would also track their clients' financial behaviour and compare it to plan projection in order to "gently nudge those who drift off course by not respecting their saving targets.

The new solution would target firms that already have asset management and execution platforms and were looking to enter the B2C marketplace or enhance their adviser-led planning offerings.

"Our goal is that when investors agree to purchase the portfolios recommended to them by miPlan, they are giving truly informed consent with a full understanding of the potential consequences and all the alternatives," FinaMatrica co-founder and director, Paul Resnik, said.

"miPlan gives financial institutions looking to enter the online advice market the comfort that comes from knowing that choosing a platform built around industry best practices and designed by experts with a proven track record of academic and industry expertise will greatly lower their business and reputational risk."

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