B4Bco shelves Web site launch

money management

22 June 2000
| By Julie Bennett |

Web portal B4Bco’s plans to launch a financial planning website have been shelved, following the retrenchment of its site editor and eight other staff.

An undisclosed number of non-financial services staff have also been redeployed to different areas of the company.

Web portal B4Bco’s plans to launch a financial planning website have been shelved, following the retrenchment of its site editor and eight other staff.

An undisclosed number of non-financial services staff have also been redeployed to different areas of the company.

B4Bco’s troubles appear to be directly related to the tech stock fallout in April which has forced many Internet-based groups to take a closer look at their game.

The decision to shelve finplan.com raises questions about the future of IntegraTec, the financial services training company B4Bco bought late last year for about $2.1 million.

IntegraTec is a pioneer of training and development programs for financial services, with a 12 year history in the industry.

Earlier this year, IntegraTec’s general manager John Prowse said he was looking forward to working with the company’s new parent.

“B4Bco gives us access to resources we wouldn’t otherwise have and that’s important as inevitably we will move to the net,” he said at the time.

Prowse says he is unable to comment on B4Bco’s decision to shelve finplan.com.

B4Bco’s chief operating officer David Killingback and company CEO Matthew Barrelle failed to return four separate calls made by Money Management to discuss the future of IntegraTec and finplan.com. At the time of writing, the company’s site was still advertising the launch of finplan.com for mid-June.

B4Bco started out life only last year as Intracorp Business Networks and operates portals for the sports, film and television industries. It became B4Bco in May 2000 and currently employs 90 people in Sydney and Melbourne.

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