AXA building new platform

axa-asia-pacific/chief-executive/amp/

1 December 2009
| By Lucinda Beaman |
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AXA Asia Pacific is building a "new generation platform" that the group will migrate its existing offerings to, according to chief executive Andrew Penn.

Penn pointed to the development at AXA Asia Pacific's annual investor conference yesterday, saying the group was "developing a new generation platform that will provide a market leading e-wrap service".

Further, it will be the "technology onto which we will migrate our existing offerings", with the group aiming to "substantially reduce" its marginal operating expenses.
In the same speech, Penn said the group was responding to recent falls in funds under management and advice by growing new business sales through its North product while also extending that product into the post-retirement space, in addition to reducing operating expenses.

The group aims to more than double its funds under advice (including in its aligned advice channels) from $30 billion to $70 billion by 2012.

It hopes to do so in an environment without commission payments to advisers.
Penn said yesterday by July 1 next year, AXA Asia Pacific would remove all entry, exit and trail commission products from its Approved Product Lists for its licensees. Penn also said all of AXA's on-sale products would enable the separation of advice and product fees.

Speaking at the conference yesterday, the group's key executives sought to highlight the existing strength and potential of the group's Asian businesses, with AMP and AXA SA's bid still outstanding.

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