AWFM changes name to enter retail fray

platforms australian financial services australian market director

20 October 2006
| By Mike Taylor |

Australian Funds Marketing Limited (AFM), which was previously known as Australian Wholesale Funds Marketing Limited, has moved into the retail space after obtaining the appropriate licensing from the regulator.

AFM director John Donovan said the name change was part of the company’s strategic move into the retail arena.

“This is a significant step and enhances AFM’s distribution channels in the Australian market,” he said. Donovan said the retail Australian Financial Services licence would enable AFM to place its managers’ products on wraps and platforms as well as allow them to be marketed by financial planners and dealer groups.

“To our knowledge, we are the only independent company to offer a one-stop shop to international and domestic fund managers wishing to enter the local market,” he said.

Donovan said AFM was the Australian representative for several leading global managers, including Davids Selected Advisors of New York and Martin Currie Investment Management.

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