AMP consolidates super offerings


AMP Financial Services has launched what it is describing as an “all-in-one super and retirement product” providing a catalyst for the closure of four of the company’s super products.
The company announced to the Australian Securities Exchange today that it was launching AMPL Flexible Super at the same as streamlining its corporate super product range.
It said the change reduced the number of AMP superannuation and pension products on offer from six to two.
Commenting on the move, AMP Financial Services managing director Craig Meller said the changes were made in response to changing customer demand and in an effort to position the company for growth.
He said AMP Flexible Super would provide customers with one account for life. He added that it catered to AMP’s broad customer base by offering a single entry-level option that could then be added to at different stages of life.
Meller said AMP Flexible Super replaced the existing retail and employer versions of AMP Flexible Lifetime superannuation retirement products.
He said these products, together with corporate super products CustomSuper and SuperLeader, would be closed to new business from 1 July.
Recommended for you
ASIC has released the results of its first adviser exam to be held in 2025, with 241 candidates attempting the test.
Quarterly Wealth Data analysis has uncovered positive improvements in financial adviser numbers compared with losses in the prior corresponding period.
Holding portfolios that are too complex or personalised can be a detractor for acquirers of financial advice firms as they require too much effort to maintain post-acquisition.
As the financial advice profession continues to wait on further DBFO legislation, industry commentators have encouraged advisers to act now in driving practice efficiency.