AFA loses commercial officer Anne Fuchs to Sunsuper



The Association of Financial Advisers (AFA) Chief Commercial Officer Anne Fuchs will leave the association after six months in the role and will take on a distribution role with Sunsuper.
Fuchs joined the AFA in August 2014 after having run her own business, Pinnacle Practice, which provided specialist consulting to financial planning licensee and businesses.
At the AFA Fuchs was responsible for income generation and servicing AFA's commercial stakeholders including members, licensees and corporate partners and had previously consulted to the AFA on their strategic partnerships for four and a half years.
Fuchs will take on the role of National Manager for Retail Distribution and Advice at Sunsuper, which is a public offer fund based in Brisbane where Fuchs resides.
AFA chief executive Brad Fox said the association was disappointed in her departure but the Sunsuper role was “an outstanding opportunity, based in Anne’s home city of Brisbane and we wish her all the very best”.
“The contributions Anne has made to the AFA over the years and her passion and enthusiasm for our profession will be sorely missed,” Fox said.
Fuchs stated that she will remain supportive of the work of the AFA and the Your Best Interests initiative, which Fuchs helped to developed, “has the power to transform consumer confidence in advice”.
Recommended for you
The new financial year has got off to a strong start in adviser gains, helped by new entrants, after heavy losses sustained in June.
Michael McCorry, chief investment officer at BlackRock Australia, has detailed how investors are reconsidering their 60/40 portfolios as macro uncertainty highlight the benefits of liquid alternatives.
Having reset its market focus to high-net-worth advisers, Praemium’s administration solution has been selected by Bell Potter in a deal that increases the platform's funds under administration by $6 billion.
High transition rates from financial advisers have helped Netwealth’s funds under administration rise by $3.7 billion in the fourth quarter of FY25.