Encore Advisory appoints ex-Insignia licensee manager

insignia insignia financial appointments financial advice

17 January 2025
| By Jasmine Siljic |
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Encore Advisory Group has welcomed a new partner to its ranks, who previously led advice licensee businesses at Insignia Financial and MLC/NAB.

The Sydney-based advisory firm was established in 2002 by founder Graham Peatey and provides strategic advice and consulting services to the financial services industry.

In particular, it helps both large and SME advice practices achieve scaleable growth and overcome challenges, such as scaling complexities, operational bottlenecks, and cultural misalignment.

Encore Advisory announced this week it has appointed Brendan Johnson as an equity partner, SME financial advice business coach, and wealth management consultant.

He will work closely with Encore Advisory chief executive and managing partner Mark Zaglas and partner Tom Reddacliff.

Johnson holds more than 25 years of experience working in the Australian wealth management sector. He notably developed, launched and led the TenFifty Financial Group advice licensee, previously owned by Insignia Financial, which had more than 250 financial advisers.

Following the successful separation of Rhombus Advisory from Insignia last July, Johnson helped transition the TenFifty business into Rhombus during this period.

He also spent more than a decade at NAB in various senior positions, such as practice development manager and state manager for MLC Advice Solutions, as well as regional sales manager for the NAB and MLC licensees.

“Having spent over 25 years working in or with SME financial advice businesses – in roles spanning leadership, strategy, and practice development – and having had the privilege of working with both Mark Zaglas and Tom Reddacliff in the past, joining Encore feels like the perfect next chapter,” Johnson wrote on LinkedIn.

“This opportunity allows me to collaborate with culturally aligned professionals from high-quality financial advice businesses and wealth management institutions to support their scaleable growth.”

Zaglas welcomed Johnson to the business and highlighted his track record of supporting SME advice businesses, making him a “fantastic addition to the team”.

The CEO commented: “At Encore, our mission is to help advice businesses thrive – seeing more clients, scaling up, and getting you better returns on your business (and life). Brendan’s leadership, values-driven approach, and deep industry expertise align perfectly with this mission, and we couldn’t be more excited about the opportunities this partnership creates.”

Money Management previously spoke with Rhombus Advisory CEO Darren Whereat regarding its institutional exit from Insignia and how the firm is supporting the growth aspirations of its advice network.

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