Advice reality show creating buzz
The financial services industry's foray into reality TV is gaining traction, with applications flooding in for its new advice show.
Your Best Interests (YBI), a joint venture between the Association of Financial Advisers (AFA) and a media group, will traverse the impact of advice on issues such as retirement, redundancy and starting a family through real life case studies.
The show is in pre-production now and set to debut in early 2014.
So far, it has attracted around 90 applications and secured more than 40 advisers at the recent AFA conference.
The media group's managing director Marcus Field said the "raw emotion" seen in early stories made for great TV.
"We are very proud to have partnered with the AFA for this initiative. It represents the first collaborative effort to help consumers understand the positive impact financial advice can have on their lives," he said.
AFA CEO Brad Fox said the show has also attracted a number of corporate partners including AIA, Asteron (Suncorp), BT, Netwealth and Zurich
"A number of other partners are also close to committing to the venture," he added.
Recommended for you
With a large group of advisers expecting to exit before the 2026 education deadline, an industry expert shares how these practices can best prepare themselves for sale to compete in a “buyer’s market”.
Australia has marked a decade among the best countries for retirement, according to Natixis, but with high inflation threatening their retirement goals, a third say they would get professional advice to improve their chances.
When it comes to the risks of acting as a responsible manager at an AFSL, compliance firm Holley Nethercote has shared a range of red flags that could see them facing disciplinary action from the corporate regulator.
Wealth management platform provider Netwealth has announced a partnership with FinClear to streamline trading capabilities for advisers.
